We all know that skateboarding in rules. But there have always been (and will always be) some people that come up with a really lame idea and try and make their personal fortune at our expense. Where better to start our new feature “LAME” than with this Ollie Horns advertorial.

Ollie Horns were an Australian invention (yep – embarrassing) and are also known as Sky Hooks. Everyone messed around with some kind of straps when they were a grommet but noone had the audacity to try and market them. These actually ended up being available in most skate shops and for quite a while too! They ended up with a more polished campaign, but this early piece is where it is at! Enjoy.